SoundCommerce Selected to Power Hearst’s Commerce Data and Analytics

SoundCommerce to Align Marketing, Merchandising, and Operations with Profit and Customer Lifetime Value for Hearst

April 03, 2024 09:00 AM Eastern Daylight Time

SEATTLE–(BUSINESS WIRE)–SoundCommerce, the composable retail data platform, announced it has been selected by Hearst, one of the nation’s largest global, diversified information, services and media companies.

This partnership will enable Hearst to measure and optimize ecommerce marketing and operations for its consumer media businesses, which collectively reach millions of unique users each month, according to Comscore. SoundCommerce will unify and model data for analytics and commerce activation across Hearst’s consumer publications to drive profit- and customer lifetime value-driven decisions.

Read the full press release here Businesswire.com